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A.P. Moller - Maersk with new communications head



Morrison joins Givaudan in Zurich


A.P. Moller - Maersk with new communications head 14. Apr 2008
It has been announced that, effective April 14th, Steen Reeslev is the new Head of Group Relations and Communications at A.P. Moller - Maersk Group, the worldwide organisation involved in energy,... more
Morrison joins Givaudan in Zurich 08. Apr 2008
Andrew Morrison joined Givaudan on 25 February 2008 as Director of Global Marketing Communications for the company’s Flavours division and is headquartered in Zurich, Switzerland. He is... more

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Events


EU-LAC Summit



1st European Solar Days


16. May 2008 16. May 2008
The Lima Summit will focus on the two following themes: (1) Poverty,... more
This event previously organized only in Austria, Germany and Switzerland... more

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Article


"Public Relations is a subset of Marketing" an Interview with Scott Garrett, Head of Marketing for Williams Formula 1 by George Kyriacou



Against Corporate Navel-Gazing by Christof Ehrhart


Photo Finish
"How Public Relations and Marketing see eye to eye" 04/2007
Photo Finish
"How Public Relations and Marketing see eye to eye" 04/2007
In the communciations race, Scott Garrett believes that marketing always leads PR from pole position... ... more
"Markets are conversations": That is how the authors of the Cluetrain Manifesto put the logic of the market economy in... more

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